SEMA 2012

As October comes to an end things are heating up in Vegas with the anticipation of SEMA 2012 going on Oct 30-Nov 2.  Air Lift Performance is going to be occupying booth #23233 in the Central Hall this year.  For 2012 we have teamed up with Rotiform to put together one of the sickest Scion FRS’s on the property.

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A look inside Air Lift

Air Lift Company has a long and storied history in Lansing, Michigan since 1949.  Over the years products have changed, people have changed, buildings have even changed, but one thing that has not changed is the commitment to producing a quality product.  The dedicated staff has been the backbone of success over the years, concentrating on producing the best vehicle suspension components possible.

After years of producing air bags for load support and towing purposes, in 1999 Air Lift expanded it’s focus to custom vehicles.  The Easy Street division of Air Lift was created and thrived on the huge mini-trucker trend that was sweeping across the U.S.  A little over ten years later Easy Street was given a name change and a complete revamp.  Air Lift Performance was born with a focus on not only going low, but also much improved ride quality and race car like handling.

We are very excited to partner with our friends at AWOL.TV to produce some behind the scenes video giving you a look at the inner workings of Air Lift Company and Air Lift Performance.

A look inside Air Lift from Air Lift Performance on Vimeo.

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Drive it. Show it. Track it.

When it comes to air suspension, most people tend to think of being laid out at a show or throwing sparks down your favorite highway.  While all of that is well and good, we decided to pack our helmets, a few company vehicles and a several local ALP customers and hit the track to prove what can be done on Air Lift Performance air suspension.  By the way yes I said TRACK.  When I say track I mean a real road course, something that takes a vehicle that handles like it is on rails.  Exactly why we brought vehicles on air….

So what are you waiting for???  Crank up the speakers, hit play and get ready to change your perception of air with Air Lift Performance air suspension!

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